Overview

Commercial performance across sales, finance, and acquisition.

Reporting period

Apply one period across available dashboard screens.

Owner Overview

Headline metrics from curated Supabase dashboard views.

Finance Period Summary

Selected reporting period.

Data Health

Latest ingestion and webhook status.

Sales

Quotient quote performance and accepted bookings.

Quote Funnel

Won means Accepted only. Pipeline means Awaiting Acceptance only.

Monthly Sales Trend

Selected reporting period; revenue and quote volume use separate axes.

Win / Loss Trend

Accepted are wins. Lost combines Declined and Expired; Withdrawn is shown separately.

Sales Person Performance

Individual performance for the selected reporting period.

Sales person Sent Accepted Conversion Revenue AOV Pipeline

Top Customers

Accepted quote revenue for the selected reporting period.

RankCustomerBookingsRevenue

B2B / B2C Split

Selected-period split; classification rules await business confirmation.

YearSegmentAcceptedRevenue

Finance

Xero-backed invoice, payment, and receivables reporting.

Monthly Finance Trend

Invoiced, paid, and amount due for the selected reporting period.

Aged Receivables

Latest Xero aged receivables snapshot; independent of the selected period.

Open Receivables

Current unpaid invoice balances; independent of the selected period.

CustomerDueDaysAmount

Top Finance Customers

Xero invoice value for the selected reporting period.

RankCustomerInvoicesTotal

Marketing

Google Ads activity from API refresh where available, with historical export fallback.

Attribution note: true Ads ROAS is not shown. Current data supports spend, clicks, impressions, CTR, CPC, and campaign activity, but not reliable revenue attribution.

Spend vs Clicks

Monthly Google Ads activity for the selected reporting period.

Device / Network Mix

Spend share for the latest available Google Ads detail window.

Campaigns

Latest available Google Ads detail window.

CampaignClicksSpendCTR

Channels

Latest available device, network, and audience detail window.

TypeValueClicksSpend

Data Health

Freshness, webhook, and source table checks.

Pipeline Status

Read-only health summary from Supabase.